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MARY KAY BURSON

Producer / Writer

August 2017 - Present

PRODUCER & ASSOCIATE PRODUCER
WDIV-LOCAL 4

  • Produce Morning and Weekend Morning shows

  • Produce 1.5 hour newscast for America's Thanksgiving Parade

  • Fill in producer for 12pm newscasts

  • Write anchor copy for newscasts

  • Create graphics to correlate with anchor copy

  • Work with assignment desk, anchors & reporters to gather information for stories

  • Train new associate producers

May 2017- August 2017

PROJECT COORDINATOR
WDIV-LOCAL 4

  • Developed webpage for major summer promotions campaign

  • Organized database of all businesses for promotions campaign

  • Researched and called businesses in campaign

  • Delegated tasks to interns to research businesses

  • Wrote 3 to 5 articles per week promoting contest.

May 2016 - March 2017

CREATIVE SERVICE INTERN
WDIV-LOCAL 4

  • Coordinated interviews for a podcast about Detroit

  • Conducted field interviews for Detroit podcast

  • Produced segments of Detroit podcast

  • Produced segment for America's Thanksgiving Parade

  • Produced segment for 2016 Election Coverage

  • Created and filmed recipe videos for the stations social media platforms

  • Wrote articles to correspond with recipe videos

  • Generated a marketing plan for major summer promotions campaign

CV: CV
  • LinkedIn
  • Instagram

©2021 by Mary Kay Burson

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